![]() ![]() It announced Monday it would increase storage space on free OneDrive accounts to 15 GB - matching Google Drive and tripling the free space on Apple's upcoming iCloud Drive - while simultaneously slashing prices for paying customers. ![]() Microsoft hasn't been shy recently about using aggressive pricing and promotions to go after some of its largest competitors. While the Air offers an extra inch of screen with the 13-inch model, Microsoft touts the Surface Pro's detachable keyboard, touchscreen, and 0.56-pound weight difference (with type cover attached) as reasons for its superiority. Microsoft's been aware of that audience from the get-go, and features a MacBook Air comparison chart - not an iPad comparison, mind you - on the Surface Pro 3's page in the online Microsoft Store. Rather, the MacBook Air crowd is a logical marketing target, in particular folks who want a full-blown desktop operating system, a real keyboard, and other specs not offered by the typical tablet, but who don't want to carry a 5-plus-pound notebook. Given Microsoft's laptop-replacement mantra for the Surface Pro 3, this is not just a promotion to tweak a competitor. A new MacBook Air starts at $899 for the 11-inch screen or $999 for the 13-inch screen, a price decrease from earlier generations. The safe bet: If your Air is functional but showing visible signs of age, don't expect the full $650. "Appraised value will be determined at the more than 90 Microsoft retail store locations." "All models of MacBook Air are eligible to trade in, though the value may vary depending on factors including the specific model being traded in and condition," a Microsoft spokesperson said in an email to InformationWeek, noting that the offer is an extension of the Microsoft Store's existing Recycle for Rewards program. For everyone else, it's unclear just how much trade-in values will vary. MacBook Airs that don't power on, have cracked screens, or show water damage need not apply - Microsoft Stores won't consider them for trade-in. Any appraised value will be determined at trade-in and provided as store credit, subject to Microsoft’s discretion and approval." Condition, documentation, and accessories may affect value. The fine print is clear in some regards - but quite vague in terms of trade-in valuation: "Trade-in value may vary. ![]()
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